From limited flexibility to scalable wellbeing programs: Strategy.com’s MoveSpring migration

Executive summary

Strategy.com transformed its wellbeing offering from a series of periodic challenges into a scalable, year-round wellbeing program. MoveZenGo's flexibility and customization enabled the organization to deliver wellbeing programs that met their evolving needs without adding administrative complexity. Global Benefits Lead Kasia Zaklukiewicz described MoveZenGo as "an excellent partner for us—extremely flexible with our unique challenge requirements and quick to accommodate last-minute changes." As a result, Strategy established a strong wellbeing program for sustained employee participation and long-term growth.

Key information

• Number of participants

  1,500 employees

• Migration

  Implemented withing < 28 days

• Notable result

  Increased administrative efficiency

Problem statement

With MoveSpring, Strategy faced ongoing sync issues, limited flexibility, and a reliance on custom API integrations to achieve even basic customisation. This created friction for both administrators and participants, and ultimately prompted the search for a more scalable, user-friendly solution.

Strategy had a clear vision of what they wanted in a wellbeing platform; one that could:

• cater to their expanding wellbeing goals
• be customized without complex engineering input
• provide more device integrations
• scale with their team
• be implemented quickly and easily

Enter MoveZenGo

MoveZenGo was able to migrate Strategy’s admin team and 2,500+ participants from MoveSpring in just 4 weeks from contract to launch. For Strategy, minimizing disruption during the transition was a key priority. As the Global Reward Manager shared, “We needed a transition that felt low risk for both our team and our employees. MoveZenGo made the migration process straightforward, collaborative, and far less disruptive than we expected.”

From signing to launch in 4 weeks: MoveZenGo was able to deliver the migration on an accelerated timeline. Upcoming event setup, admin training, IT integration, communications materials, and program rollout were all coordinated within the first month of the partnership. Beyond that, the MoveZenGo team provided hands-on support throughout the process, with proactive guidance to ensure the organization was setup for long-term program success.

Increased program flexibility: Strategy wanted to shift from one-off challenges to an integrated, long-term wellbeing program that would keep their participants engaged. Rather than relying on a limited set of challenge formats, MoveZenGo enables Strategy to run more frequent and diverse events. This flexibility helps sustain engagement throughout the year across different employee populations.

More flexibility, higher engagement: Strategy wanted a highly flexible and customizable platform to ensure programs felt relevant, engaging, and aligned with its internal culture. Rather than relying on one-size-fits-all programming, MoveZenGo supported the design of initiatives that felt more personal and meaningful to employees, driving higher engagement across a diverse and distributed workforce.

Hassle-free from start to finish: Running the MoveZenGo platform is simple and intuitive, giving administrators a streamlined experience for setting up and managing programs. The ease of use, particularly the guided setup flows and Ready-to-go challenge templates, makes launching initiatives simple for the Strategy team without the extra workload.

Results

Since launch, Strategy has seen clear improvements in both operational efficiency and employee engagement.

Admin efficiency has improved, with significantly faster challenge setup cycles and a streamlined implementation process that requires far less administrative overhead. Ease of use and comprehensive FAQs mean that “the number of [participant] questions significantly decreased. As admins, this change improved our program management and increased participation. Overall, [the switch to MoveZenGo] has reduced the time we spend managing the programme”, as shared by Seba Kowalczyk, HR Operations and Benefit Specialist.

Increased platform flexibility has made it easier to adapt initiatives as needed and expand the range of wellbeing activities across the organization. Strategy is now able to run more varied programming, simultaneously or back-to-back, to cater to all 2,500+ participants across their global workforce.

As a result, Strategy is now able to run more programs throughout the year, shifting from periodic initiatives to a more continuous, always-on approach to employee wellbeing.

Future potential

Strategy’s migration from MoveSpring to MoveZenGo represents more than a successful transition, it establishes a foundation for long-term, scalable wellbeing growth. MoveZenGo enables Strategy to evolve from individual, one-off initiatives into a structured, ongoing wellbeing program embedded across the organization.

With this foundation in place, Strategy can build stronger year-round engagement and sustained employee participation without increasing administrative workload. As organizational needs evolve, the platform’s range of challenge formats, engagement features, and reporting capabilities supports continuous expansion of their wellbeing offering, providing a future-ready solution designed to scale alongside the business.

To learn more about what MoveZenGo has to offer, contact us today.