Virgin Pulse vs MoveZenGo
Choosing the right workplace wellbeing platform isn’t always easy, especially with so many options available. Some platforms are designed to do a little bit of everything across health, benefits, and engagement. Others are built to do one thing especially well.
In this comparison, we look at Personify Health, previously known as Virgin Pulse. Below, we’ll consider the similarities and differences between MoveZenGo and Virgin Pulse (now Personify Health) to help you choose the best solution for your needs.
Pricing comparison
Transparent pricing is crucial for organizations managing wellness budgets and planning quarterly or annual initiatives. Here’s how the two platforms compare on cost and clarity:
| MoveZenGo | Virgin Pulse | |
|---|---|---|
| Pricing transparency | Fully transparent (see below and our pricing page) | Not transparent; price available upon request |
| Pricing based on one 250 participant event | $1,500 Optional setup service add-ons from $250 | $17,700 minimum |
| Pricing based on one-year subscription for 250 participants | $4,500/year, includes unlimited number of challenges | Unclear, $4,600/year minimum |
Why it matters
MoveZenGo makes it easy to launch and scale workplace wellbeing programs. Whether you’re running a one-time challenge, seasonal campaign, or year-round initiative, our flexible platform and pricing options help organizations of all sizes, from teams of 10 to 10,000 employees.
By contrast, Personify Health (formerly Virgin Pulse) is built for large-scale, long-term health and wellbeing initiatives. While it works well for organizations seeking a comprehensive enterprise solution from the start, it may be less flexible for those looking to launch multiple and/or simultaneous challenges or test new initiatives.
Feature comparison
Both platforms offer a strong suite of corporate wellness tools, but MoveZenGo’s focus on customization, integrations, and visual engagement setup efficiency and co-branding opportunity gives it an edge.
Below is a side-by-side look at their core features:
| Features | MoveZenGo | Virgin Pulse |
|---|---|---|
| Challenge types and templates | ✔️ | ✔️ |
| Publishable content | ✔️ | ✔️ |
| Setup efficiency | ✔️+ | ❌ |
| Self-service setup | ✔️+ | ❌ |
| Branding | ✔️ | ✔️ |
| Step conversion | ✔️ | ❌ |
| Device connections | ✔️ | ✔️ |
| Integrations | ✔️ | ✔️ |
| Optional manual entry | ✔️ | ✔️ |
| Virtual maps | ✔️ | ✔️ |
| Badges, rewards | ✔️ | ✔️ |
| Analytics | ✔️ | ✔️ |
| Individual and team challenges | ✔️ | ✔️ |
Feature breakdown MoveZenGo
Fast, scalable rollout
MoveZenGo removes the complexity from launching wellbeing initiatives within one week. Teams can start with ready-to-use templates, launch challenges quickly, and scale programs across departments, locations, or global teams as engagement grows. With flexible event-based and annual subscription options, organizations can build a wellbeing strategy that evolves with their needs.
Ease of use and accessibility
MoveZenGo is designed to make workplace wellbeing simple for everyone. HR teams can launch challenges in just a few clicks without complex implementation. Similarly, employees can easily join and participate by connecting their favorite fitness devices or manually tracking activities in the MoveZenGo app. This low barrier to entry helps organizations drive higher adoption and engagement without adding administrative burden.
Engagement-focused experiences
MoveZenGo is built to make wellbeing more engaging, social, and fun. With four engaging challenge types — step, time-based, distance, and well-being — plus virtual journeys, badges, and team competitions, organizations can create experiences that motivate employees to participate and keep moving together.

Feature breakdown Virgin Pulse
Broader health management capabilities
With a wider focus on whole-person health, Personify Health provides deeper tools for organizations looking to manage long-term health outcomes, including population health insights, condition support, and integrated wellbeing resources beyond employee engagement challenges.
Why MoveZenGo is the Best Alternative
If your main goal is to run engaging and easy-to-run step, fitness, and wellbeing challenges, MoveZenGo is often the simpler and more direct choice.
- Transparent and accessible pricing: Clear, upfront costs with no hidden fees.
- Fast, flexible setup: Launch in 15 minutes with Self-service or within three days with our Setup Service.
- Easy self-service setup: Step-by-step wizard to launch event—no tech skills needed.
- More focused: Built specifically for challenge-based engagement.
Key features of MoveZenGo
Explore the powerful features that make MoveZenGo flexible for organizers and easy for participants.
Fitness device integrations
We support all popular devices and mobile phones. You decide whether to allow manual entries.
What MoveZenGo customers are saying
Real experiences from the people creating healthier, more connected teams.
Conclusion
Both MoveZenGo and Virgin Pulse (now Personify Health) can support employee wellbeing. But when it comes to transparent pricing, simple setup, and flexibility, MoveZenGo consistently delivers more for less
Ready to take your corporate wellness program to the next level? Request a free demo and see how MoveZenGo can transform your organization’s wellness experience.


















